Online Marketing

SOCIAL MEDIA ADVERTISING

Social media platforms like Facebook, Instagram, and Twitter allow business owners to advertise their businesses and products to users on the platforms. The ads are usually placed strategically as part of the content on these sites. Google display ads appear on the websites we visit including short video ads on YouTube. Search Engine Marketing (SEM) is the placement of ads on top of search results on a search engine such as Google or Bing.

Content Merch helps you create ads optimized to get the desired response from your target audience. We also advice on the best platforms to use as well as do market research on the various platforms to come up with the perfect target group for your ad campaigns. All this while operating strictly within the confines of your budget.

 Packages:

  • Increase social media following
  • Increase social media engagement
  • Promote for lead generation
  • Promote for conversion

SOCIAL MEDIA MANAGEMENT

Nowadays, it is crucial for your brand or business to connect with existing customers and potential customers on social media. Most people are avid social media users. Social media is a great avenue to announce new products, offers, and to answer important questions your customers may have. Social media gives your business a life of its own as it can associate with trending topics that are relevant to it. This is important for the growth of your brand and to build a relationship of trust between your business and customers.

However, being active on social media can be very demanding. That’s where we come in. We let you handle the other aspects of your business while we handle your social media presence. Content Merch will manage your entire social media presence posting relevant and engaging content and interacting with your customers to answer any questions they may have.

Packages:

  • Daily posts on all social media platforms associated with the business.

CONTENT CREATION

Content is king. Almost all websites have a blog. Blogs are full of relevant and engaging content that is meant to keep customers interested in your business or attract new customers. If people keep visiting your site to read your blog then it is easy to prompt them to take other actions such as buying products. Furthermore, if the content on your blog is informative and entertaining then readers will view your business in a positive way thus boosting your brand image. A regularly updated blog is also good for SEO and can therefore make your website easy to discover on search engines such as Google.

Content Merch creates informative and engaging articles for your blog.

Packages:

  • 1 blog post per month
  • 1 blog post per week
  • 2 blog posts per week
  • 3 blog posts per week
  • Daily blog posts

SEO

SEO stands for search engine optimization. This is the process of organizing and editing your site in a way that makes it rank higher on search engine results. A high ranking can significantly improve traffic to your site and hence boost sales or other desired actions on the site.

Content Merch is equipped with the knowledge and skills to optimize your site for search ranking. 

Packages:

  • One-time SEO optimization for website. (Done for FREE for Web Design clients).

EMAIL MARKETING

Email marketing involves sending emails to consenting leads direct to their inbox with your sales pitch, offers, product details or any other kind of information about your business or brand or simply content meant for entertainment or insight.

Content Merch helps you send out mass emails to all your leads with a detailed analysis of how your content was received and how to improve it. We also design quality email templates consistent with your business’ branding.

Packages:

  • 1 email a month
  • 1 email a week
  • 2 emails a week
  • 3 emails a week
  • Daily emails

WEB DESIGN

Websites are the new storefronts and can be the difference between making a sale or losing a potential customer. Websites should be easy on the eye and easy to navigate with clear details on your products and your business in general.

We design websites that adhere to industry best practices and the latest trends giving your website a modern and welcoming feel guaranteed to promote desired actions from your customers and leads. Furthermore, we manage your website on your behalf.

Packages:

  • One-time quality web design + hosting + SEO
  • SSL Certificate (optional)

GRAPHICS DESIGN

Graphics add life and visual branding elements to a business’ poster, brochure or ad. One’s brand message or marketing goals are communicated through subtle graphic nudges that be the difference between success and failure.

We design graphical content for any business or branding goal to make sure the feel and image you want your business to portray is well represented.

Packages:

  • Billed per design
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